Why should you have a keyword analysis?
Keyword research gives you insight into what potential customers are searching for. Together, we’ll identify the most relevant keywords for your industry so you can customize your content and attract the right visitors. Here, it’s a good idea to think about the searcher’s intent. Maybe they’re looking for information, or maybe they’re more ready to buy. Keywords and the strategic structure of your content should reflect these different needs.
SEO: More than just keywords
Search engine optimization isn’t just about using the right keywords. It also includes technical optimization, content strategy and link building.